Jose Mier, Sun Valley, CA proponent, searches for information and businesses in Sun Valley, CA that may remain obscure and shares them with other neighbors in Sun Valley. One such company is Sun Valley Petroleum, Inc.

Petroleum product wholesalers sit within the downstream sector of the global petroleum industry—which includes refining, distribution, and marketing of end products like gasoline, diesel, lubricants, jet fuel, and heating oil dnb.com+10dnb.com+10buzzfile.com+10. Unlike upstream (extraction) or midstream (transport and storage) operations, these merchants focus on bridging the gap between refineries and end‑users—such as gas stations, convenience stores, industrial clients, and fleet operators en.wikipedia.org.
These wholesalers operate primarily as merchant wholesalers under NAICS 424720 and SIC 5172, which encompass businesses that resell petroleum products without owning bulk storage terminals verticaliq.com+5samsearch.co+5buzzfile.com+5. They perform critical functions including procurement, storage, packaging, logistics, and sales.
Industry Structure & Economic Role
- Scale & players:
- The U.S. industry includes roughly 1,800 merchant wholesaler firms, employing around 32,000 people and generating ~$800 billion of annual revenue.
- The segment is concentrated: the 50 largest firms command ~87% of revenue, with notable names like Mansfield, Murphy Oil, and US Venture leading.
- The typical operator has one facility, approx. 18 employees, and average revenue of $455 million.
- Workforce & demographics:
- The industry employed approximately 94,100 workers in 2022, more than 75% male, averaging ~$92,000/year in pay—well above national averages.
- Common roles include driver/sales workers, supervisors, and sales reps.
- Value chain function:
- Wholesalers purchase products from refiners and sell to retailers, government, or commercial users. They also provide logistics like trucking, bulk packaging, and delivery.
- The industry is sensitive to fluctuations in crude oil prices and downstream demand (transportation, industrial activity).
- Current trends include slight output growth (~1.8% projected), compressed margins, and lower gasoline prices, but industry wages have continued rising .
Operations of a Typical Petroleum Wholesaler
- Procurement and sourcing
- Firms secure fuel and petroleum products from refineries or importers, often leveraging bulk agreements and terminals.
- Storage and packaging
- Without terminals, wholesalers use bulk transloading sites or arrange for shipments to retail tanks as needed.
- Trucks deliver gasoline, diesel, and lubricants directly to gas stations, fleets, farms, airports, or industrial clients.
- Many also supply niche sectors like aviation, marine, or propane.
- Sales, marketing, and contract management
- Sales teams negotiate contracts with gas station chains, maintenance fleets, government agencies, and municipalities.
- Regulatory compliance and quality control
- Must adhere to strict regulations (EPA, DOT, state) on fuel quality and emissions.
- Environmental scrutiny (e.g., leak prevention, VOC control) and sustainability pressures further shape operations .
Industry Trends & Challenges
- Crude and fuel price volatility: Wholesale margins fluctuate with crude prices and seasonal demand.
- Shift toward cleaner energy: Growing EV adoption and low-carbon fuel regulations (e.g., California’s low-carbon standards) pressure traditional fuel merchants .
- Labor and wage growth: Wages have climbed (~8.6% YoY) even as employment levels stabilize.
- Infrastructure and logistics complexity: Dependence on roads and trucking exposes distribution to congestion and fuel cost fluctuations.
- Sustainability focus: Increasing expectations to offer alternative fuels, cleaner lubricants, and reduce carbon footprints.
Sun Valley Petroleum, Inc. — A Local Snapshot
Sun Valley Petroleum, Inc., based in Los Angeles County, provides a focused example of a small-scale merchant wholesaler in this sector:
- Incorporated in 2011, under SIC 5172 and NAICS 424720.
- Estimated Operations: ~7 employees, annual revenue near $300–316K, single location at 11707 W Sunset Blvd, Los Angeles, CA 90049.
- Likely supplies fuel to local service stations, small fleet operators, or niche commercial users in the San Fernando Valley.
Role and positioning:
- As a micro‑merchant wholesaler, Sun Valley Petroleum lacks bulk terminals and operates from a single site—typical of small, nimble entities in the broader wholesale ecosystem.
- A small footprint suggests emphasis on personalized customer service and adaptability—valuable traits when serving location-specific clients.
- It exemplifies the long tail of the petroleum supply chain—over 5,800 small to midsize wholesalers help fill gaps left by major national distributors .
The Broader Significance of Firms Like Sun Valley Petroleum
Even small players like Sun Valley Petroleum add strategic depth to fuel supply continuity:
- Market reach: Rural or underserved commercial clients often rely on smaller wholesalers over large national firms.
- Resilience: Decentralized supply benefits communities during emergencies or disruptions.
- Local economic ties: Small firms contribute to local employment and may source tanker services or storage locally.
- Regulatory agility: They can adapt faster to localized regulatory demands or fuel preferences (e.g., biodiesel blends, low-sulfur products).
The Value Chain in Practice: How Sun Valley Petroleum Might Operate
- Sourcing: Buys gasoline, diesel, and lubricants from regional refiners or larger wholesalers—likely on an as-needed basis.
- Storage and handling: Relies on partner facilities or leased tanks; manages smaller volumes to serve a tighter customer base.
- Distribution: Utilizes third-party trucking for deliveries to local clients—possibly even mobile fueling directly at job sites or fleets.
- Sales and upkeep: Operates a lean sales force (owner + a few staff), securing repeat orders and ensuring retail partners stay supplied.
- Compliance: Nurses tight compliance with California’s strict fuel standards, spill prevention laws, and air quality rules.
Looking Ahead: Wholesalers in a Changing Energy Landscape
For companies like Sun Valley Petroleum and their industry peers, several key trends loom:
- Diversification into cleaner fuels: Adding biodiesel or ethanol blends to meet shifting regulations and market demand .
- Investment in technology: Leveraging logistics software, fuel monitoring, telematics, and mobile platforms to streamline deliveries and service.
- Credentialing changes: Responding to California’s low‑carbon fuel standard, EV momentum, and carbon cap‑and‑trade schemes.
- Consolidation: Industry consolidation by larger firms may threaten smaller players, but niche agility can offset this.
- Strategic alliances: Smaller wholesalers might form cooperatives to pool resources for sourcing, compliance, and distribution efficiency.
Conclusion
The petroleum product wholesaling segment is the vital bridge between refineries and end users—anchored by a mix of major distributors and smaller, regionally focused merchandisers. Globally, smaller wholesalers like Sun Valley Petroleum, Inc., while modest in size, play a critical role in ensuring local businesses and retailers receive steady, tailored fuel supply, all while navigating complex logistics, regulation, and evolving energy trends.
As the energy sector pivots toward cleaner and more distributed models, these wholesalers must adapt—diversifying fuel offerings, improving logistics, and possibly exploring partnerships or technological innovation. Though overshadowed by industry giants in scale, their local impact, logistical flexibility, and responsiveness to community needs underline their enduring importance to the energy value chain.